Why studs exists on the market?

 "...nobody wants to reflect an insecure personality 

and yet everybody has minim one piece of garment field with studs."

We all wear them...Walking proudly on the streets with all those little shiny things on our solder/garment making feel us sexy, but did you ever put the question: Why designers using studs for garments? Everybody knows that women's like shiny things and will buy no matter what. 

In 2008 we felt the first economical crisis. Women's started taking two jobs and we all know that how fragile they/we are, but watching today's women all I can say: they became some workaholic personas and immune on the working system. In history a women is described as a family keeper and not a workaholic. Which is understandable because they bring life to earth.

That was the moment when designers turned women's into warriors. Studs became trends again but this time they were nothing to do with rock music. Studs are the new form of peg in fashion. 

Long time ago when men was going on the field to fight for his children, wife and home, he dressed up in metal clothes and pegs. These elements kept the body "safe" and gave him confidence and closure.

Designers did the same thing. If you look to the garments today you can see that studs are placed on solder, neck and feet mostly. Similar with the warrior costume. They using the same strategy to make women's feel "safe".(it's kind of we are start turning into men)

Is It sexy or vulgar? 

The sexual life of a hard working women is not active. It's normal if you are a hard worker you don't have energy for sport, sex or any physical exercise. (which brings to less children...or no child)

Mixing leather with studs are really reflecting sexuality and arrogance inspired form sadomasochism culture. A lot of women taking these thing because magazines are saying so but to be honest nobody wants to reflect an insecure personality and yet everybody has minim one piece of garment field with studs. 

In my next post I will write about "how these studs changes women". You will be surprised :). Stay tuned.

Why Studs? by mathe-annamaria featuring bracelet jewelry

"Dark Delight" a concept by Feher Zsombor photography...

"When a little black dress is right, there is nothing else to wear in it's place."

We all searching for the perfect black dress. Sometimes a dress speaks for it self. The first appearance on a date, or the first night out with the girls, but seriously doesn't matter cuz we all chose a little black dress for these moments. Women's and black dresses are bounded sens Chanel invented it. 90% of women's own one and 70% of these woman's has a story about it. I waned my own perfect little dress with my own love story, but this concept is not about happiness. It's about seeing the world differently.

Sometimes in life you have to be betrayed or hurt to feel/to see reality. These photos are about these moments. Sometimes being sad because you realized it wasn't perfect, it's normal. We all have fantasy's about the perfect man/woman. Don't try to lie your self because it wont help. How many times you sad "if he would be like ...". When you go to bed at night and you dream about a perfect personality to escape your every day bulshitt, you can feel all those hopes: "maybe one day he will change...","maybe he will talk to me next time..." 

Anyway, it doesn't matter cuz the next day when you wake up, all those dreams will be in your head like a flash of a memory and you will put the question to your self "What the hell I was thinking?!" ....Am I right? :)) But what if you put on a little black dress and make the world turn around you by showing confident and just let it be...Own yourself. Maybe all those memories became reality...

On this shooting worked:

Concept and idea Feher Zsombor Photography, assisted by Kovacs Levente, model name is Tokes Orsi and dress design by Mathe Annamaria.

Winter coat must have!

"Black is the new color..."

It's so cold outside. All I want is drinking tea all day long and waiting for this coldness to go away. I was looking for a new coat design for this season. I heard on the radio that this winter season is going to be the coldest one( I think they say that each year :)) )... I choose some coats design which I think are the best! I want them all :))! 

For these coats I recommend a leather mixed dress. This seasons color is black (Back to black)...It's a figure of speech, but it's true! I watched mostly all the brands show for this season and 70% of the designers used black as a basic color of their garments. I think it's a little depressing because it's winter and everything is grey/white outside. But to be honest back is classy and sexy... 

Feel free to wear black for this season and feel sexy because of it! :D

glam rock by mathe-annamaria featuring Ciate

The "Scarf" Collection

"The Christmas worm is in the air...December is here!"

Before I went to the nationals I was working on a scarf collection. I wanted to create a nice worm scarf which makes you feel good in your own skin.

Christmas is almost here we all surrounded by love and worm tea. We all want something special for this occasion. Each year we wish for something more and unique. Now you can have that moment. That perfect gift which makes you feel special and loved. All you have to do is contact us!

A hand made dress for the Christmas dinner is the best way to express your unique style. A mitch match handmade scarfs as a gift for your love is the nicest thing what you can do. Sometimes expressing your love and style needs a handmade garment to make it perfect.

For more visit Style Mile Boutique!

Wining on the national fashion contest...

"It's not about the winning, 

it's the respect what you get when you walk down on the runway."

First I got a call sad: "You are going to nationals." I was happy about it. I had to make sure I have a strong collection. I new I need to represent my little town. I never got such an honor, but everything has a price. After a few days I got stressed out because of failing. I was really scared. I give up my job, I waned to be like: "you give everything or nothing". Sometimes in life you need to make bigger sacrifices...It was hard and still is because by winning this, it makes me move forward and not to look back.

 I changed "The black widow" into a wearable classic collection. The finger waves hair style and classical smokey eye with silver glitter made that all fabulous. I was really happy about it.The collection reflected all those strong stylish woman's who I want to see on the street, and Edith Piaf voice made it all perfect on the runway.

When the contest finished the event was continued by fashion store presentation. The organizer came to me to inform that I'm invited to the VIP area and Catalin Botezatu it's waiting me. I froze. After that moment I started blanking and everything became blurry and dreamy. There I was, standing at front of him. The most known and respected designer from Romania. He watched my collection closely and told me: "This is a nice collection. Congratulations!" There it was, an honor which I was waiting for. I got my respect. 

The event finished and they need to announce the winners. I sill didn't know exactly if I am a winner or not. I got stressed out and my models were so kind to me and I give them all my respect... We were waiting and hearing all those towns name on the list announced and when it came for second place after a few second of silence he sad Targu Mures!....Personally I screamed one :))...I was happy standing there...Still I am...

I want to thank for all those people who helped me to get there, from my family to friends, for Markos Ildiko who made all those lovely finger waves, for Ozsvath Bea who made those sparkle makeups, for my 7 beautiful models: Nagy Vivi, Bianca Biris, Catana Alexandra,Bucur Bernadett, Teodora Oprea, Pal Blanka, Barabas Andrea and not at least for CCS Targu Mures who sponsored our accommodation. I had a great time and I hope I will bring more diplomas and winnings home.

Dress to inspire...BEANGO FW '13

"Being a good friend or having a best friend is the best thing to have on earth."

This is a  collection born from a friendship. I think the most beautiful thing is to be your friend muse when she is a designer. Laszlo Bea created a new F/W collection based on her best friend personality, a business woman with a character and style... the perfect inspiration for a collection.

Being a good friend or having a best friend is the best thing to have on earth. We all need a friend to lay on, talk with or eat an ice cream with after a bad break up. Dress to inspire she sad proud and smiled. There it was the new collection...

What I love about this collection is the edge on each piece.The character what gives you after you dress it up. These bags for example...

When it comes about the cloths, it reflects what the designer really wanted. I do love the jackets. I think the cuts in the front are nice and matching with the forms what she added on, it's working perfect together. Using edgy forms makes the garment look rough and masculine but she managed this by using "A" form and changed the garment. It looks more feminine and girly.

And now some editorial photos...

"Art Nouveau" on the runaway

" If you are more than others you always going to be the strange one 

or simply discriminated because of your way of thinking. "

I would  like to start with the truth about "The black widow" collection...As I mentioned previously I want to change my way of writhing on this blog so I want to revel my secret about this one...

The concept of the black widow existed sense I left the factory...All those bulshitt mentality and things I had in me,changed me...I new! Until I'm not making dresses based on this concept, I never going to forgive or forget...

I started reading books and doing research on art nouveau but to be honest nothing ketch my eye (OK "The kiss" form Gustav Klimt but I was sure that it's going to be used by someone else)...Talking with my friend Gina about make up and secession, she mentioned that mechanization started in that era and I thought that was a point to begin with. Using simple basic forms from that era and add some hand made technic on the garments...I personally hate black color but I new I had some issues and I needed to get out of my system by creating something dark and ironic...

As some of you now my inspiration points are characters and personality's. This will sound weird but for this collection my muse was my ex boss... Every time I think of him, I remember a loner, a strong personality, a charming character who always new the next step, never afraid of taking risks and when he walked in the factory all the sewers got scared and shaky... Just like a widow from secession!... There was the perfect woman who I wanted to see on the stage walking, with all eyes on her.

I new that I needed a performance for this one to translate my message, but from all those people only one man would understand and he was not there....If you are more than others you always going to be the strange one or simply discriminated because of your way of thinking. You have only one life... No matter who you are or how far you get, make sure you are living a fully and happy life...

On this show worked:

Design: MA
MUA: Gina Bordas
Hair: Markos Ildiko
Models: Bianca Biris, Nagy Eva, Mike Rebeka, Barabas Bea, Bery Adel, Bojte Tamas, Szekely Szilard
Photo: Fulop Barni, Bandi Andras